High engagement rate of more than 150 %
Top engagement rate for “Naturbiken im Allgäu” collection
The Allgäu region is a rewarding destination for nature-loving mountain bikers – and the recent Sponsored Collection about “Naturbiken” (mountain biking in nature) is proof of this. The collection of 23 tours achieved an impressive engagement rate of 153.3 % over the duration of the campaign.