Successful kick-off
Axamer Lizum launches a hiking Collection on komoot
Our partner Axamer Lizum is a prime example of how targeted measures on komoot can quickly lead to success. In May they started by creating a partner profile and then participated in the komoot Academy. Soon after, they launched their first collection – a diverse mix of family-friendly routes and alpine summit tours, which was later published as an Editorial Collection. Building on this success, the route collection evolved into a Sponsored Collection, which resonated strongly with the community. A 55.1 % interaction rate and 2,394 clicks highlight the impact of this strategy.